/* =========================================================================
   Audiences Rebold — estilos
   Dos lenguajes visuales conviven a propósito:
   1) "Shell" claro tipo SaaS (sidebar + bento cards) para el aplicativo.
   2) "Deck" oscuro (negro + acento cereza) para la vista previa de la
      presentación final — replica la paleta real del deck de referencia.
   ========================================================================= */

:root{
  --bg: #F3F6F4;
  --surface: #FFFFFF;
  --surface-alt: #EEF3F0;
  --ink: #101512;
  --muted: #667066;
  --muted-2: #93A092;
  --border: #E3E9E4;
  --accent: #35D68C;
  --accent-ink: #0B3B24;
  --accent-soft: #DEF7EA;
  --navy: #17241F;
  --radius-xl: 28px;
  --radius-lg: 22px;
  --radius-md: 16px;
  --radius-sm: 10px;
  --shadow-sm: 0 1px 2px rgba(16,21,18,.04);
  --shadow-md: 0 12px 30px -16px rgba(16,21,18,.25);
  --deck-bg: #0A0A0A;
  --deck-bg-alt: #161616;
  --deck-line: #2A2A2A;
  --deck-accent: #CD2B53;
  --deck-accent-2: #EBDFB7;
  --deck-text: #FFFFFF;
  --deck-muted: #B4B4B4;
}

*{ box-sizing: border-box; }
html,body{ height:100%; }
body{
  margin:0;
  background: var(--bg);
  color: var(--ink);
  font-family: "Montserrat", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 14px;
  line-height: 1.45;
}
h1,h2,h3,h4{ margin:0; font-weight:800; letter-spacing:-.01em; }
p{ margin:0; }
button{ font-family:inherit; }
a{ color:inherit; }
::selection{ background: var(--accent-soft); }

.app-shell{
  display:grid;
  grid-template-columns: 232px 1fr;
  min-height:100vh;
}

/* ---------------------------- Sidebar --------------------------------- */
.sidebar{
  background: var(--surface);
  border-right: 1px solid var(--border);
  padding: 22px 16px;
  display:flex;
  flex-direction:column;
  gap: 22px;
}
.brand{
  display:flex; align-items:center; gap:10px;
  padding: 4px 6px 8px;
}
.brand .mark{
  width:34px;height:34px;border-radius:10px;
  background: var(--navy);
  display:flex;align-items:center;justify-content:center;
  color:#fff; font-weight:900; font-size:15px;
}
.brand .name{ font-weight:800; font-size:15px; }
.brand .sub{ font-size:11px; color:var(--muted); font-weight:600; }

.nav{ display:flex; flex-direction:column; gap:6px; }
.nav-item{
  display:flex; align-items:center; gap:10px;
  padding:10px 14px;
  border-radius:999px;
  color: var(--ink);
  font-weight:600;
  font-size:13.5px;
  cursor:pointer;
  border:1px solid transparent;
  background:transparent;
  text-align:left;
  width:100%;
}
.nav-item svg{ width:17px;height:17px; flex-shrink:0; opacity:.75; }
.nav-item:hover{ background: var(--surface-alt); }
.nav-item.active{
  background: var(--accent);
  color: var(--accent-ink);
  box-shadow: var(--shadow-sm);
}
.nav-item.active svg{ opacity:1; }

.sidebar-footer{
  margin-top:auto;
  padding:14px;
  border-radius: var(--radius-md);
  background: var(--surface-alt);
  font-size:11.5px;
  color: var(--muted);
}
.sidebar-footer b{ color: var(--ink); display:block; margin-bottom:4px; font-size:12.5px; }

/* ---------------------------- Main area -------------------------------- */
.main{ padding: 26px 34px 60px; max-width:1180px; }
.topbar{
  display:flex; align-items:flex-end; justify-content:space-between;
  margin-bottom:22px; gap:16px; flex-wrap:wrap;
}
.eyebrow{ font-size:12px; color:var(--muted); font-weight:700; text-transform:uppercase; letter-spacing:.06em; margin-bottom:6px; }
.title-xl{ font-size:26px; }
.topbar-actions{ display:flex; gap:10px; }

.btn{
  display:inline-flex; align-items:center; gap:8px;
  padding:10px 18px;
  border-radius:999px;
  border:1px solid var(--border);
  background:var(--surface);
  font-weight:700; font-size:13px;
  cursor:pointer;
  color:var(--ink);
}
.btn:hover{ background:var(--surface-alt); }
.btn.primary{
  background: var(--navy); color:#fff; border-color:var(--navy);
}
.btn.primary:hover{ opacity:.92; }
.btn.accent{ background:var(--accent); border-color:var(--accent); color:var(--accent-ink); }
.btn.ghost{ background:transparent; border-color:transparent; }
.btn.small{ padding:7px 14px; font-size:12px; }
.btn[disabled]{ opacity:.45; cursor:not-allowed; }

.card{
  background: var(--surface);
  border:1px solid var(--border);
  border-radius: var(--radius-xl);
  padding:22px;
  box-shadow: var(--shadow-sm);
}
.card + .card{ margin-top:16px; }
.grid{ display:grid; gap:16px; }
.grid.cols-2{ grid-template-columns:1fr 1fr; }
.grid.cols-3{ grid-template-columns:repeat(3,1fr); }
@media (max-width: 900px){
  .grid.cols-2, .grid.cols-3{ grid-template-columns:1fr; }
  .app-shell{ grid-template-columns: 1fr; }
  .sidebar{ display:none; }
}

.section-title{ font-size:13px; text-transform:uppercase; letter-spacing:.06em; color:var(--muted); font-weight:800; margin-bottom:12px; }

/* ---------------------------- Wizard ------------------------------------ */
.steps{ display:flex; gap:8px; margin-bottom:22px; }
.step-pill{
  flex:1; height:6px; border-radius:99px; background:var(--border);
}
.step-pill.done{ background:var(--accent); }

.option-grid{ display:grid; grid-template-columns:repeat(auto-fill,minmax(200px,1fr)); gap:12px; }
.option-card{
  border:1.5px solid var(--border);
  border-radius: var(--radius-lg);
  padding:16px;
  cursor:pointer;
  background:var(--surface);
  display:flex; flex-direction:column; gap:6px;
  transition: border-color .12s ease, transform .12s ease;
}
.option-card:hover{ transform:translateY(-1px); }
.option-card.selected{
  border-color: var(--navy);
  background: var(--surface-alt);
}
.option-card .emoji{ font-size:22px; }
.option-card .label{ font-weight:800; font-size:14px; }
.option-card .desc{ font-size:12px; color:var(--muted); }

.trait-list{ display:flex; flex-direction:column; gap:8px; }
.trait-row{
  display:flex; align-items:center; gap:10px;
  padding:12px 14px;
  border:1.5px solid var(--border);
  border-radius: var(--radius-md);
  cursor:pointer;
}
.trait-row.checked{ border-color:var(--navy); background:var(--surface-alt); }
.trait-row input{ width:16px;height:16px; accent-color:var(--navy); }
.trait-row .label{ font-weight:600; font-size:13px; }

.age-chip-row{ display:flex; flex-wrap:wrap; gap:8px; }
.age-chip{
  padding:8px 14px; border-radius:999px; border:1.5px solid var(--border);
  font-weight:700; font-size:12.5px; cursor:pointer;
}
.age-chip.checked{ background:var(--navy); border-color:var(--navy); color:#fff; }

.wizard-footer{ display:flex; justify-content:space-between; margin-top:22px; }

.source-badge{
  display:inline-flex; align-items:center; gap:6px;
  font-size:11px; font-weight:800; letter-spacing:.02em;
  padding:5px 11px; border-radius:999px;
}
.source-badge.real{ background:#DCF6E4; color:#166A3F; }
.source-badge.plantilla{ background:#FEF1D6; color:#8A5B00; }
.source-badge.draft{ background:#E9E4FB; color:#5B3DBB; }

/* ---------------------------- Mapa de demanda --------------------------- */
.funnel{ display:flex; flex-direction:column; gap:10px; margin: 18px 0 6px; }
.funnel-row{ display:grid; grid-template-columns:230px 1fr 120px; align-items:center; gap:14px; }
.funnel-track{ background:var(--surface-alt); border-radius:999px; height:26px; overflow:hidden; }
.funnel-fill{ height:100%; border-radius:999px; background:linear-gradient(90deg,var(--navy),var(--accent)); }
.funnel-label{ font-weight:700; font-size:12.5px; }
.funnel-value{ font-weight:800; font-size:13px; text-align:right; }
.funnel-value small{ display:block; font-weight:600; color:var(--muted); font-size:11px; }

.persona-pick{
  display:flex; align-items:center; justify-content:space-between;
  gap:14px; padding:16px 18px; border:1.5px solid var(--border);
  border-radius: var(--radius-lg); margin-bottom:10px;
}
.persona-pick.checked{ border-color:var(--accent); background:var(--accent-soft); }
.persona-pick .who{ font-weight:800; font-size:14px; }
.persona-pick .arch{ color:var(--muted); font-weight:600; font-size:12px; }
.persona-pick .size{ font-weight:800; font-size:16px; text-align:right; }
.persona-pick .size small{ display:block; font-weight:600; color:var(--muted); font-size:11px; }

/* ---------------------------- History ----------------------------------- */
.hist-row{
  display:grid; grid-template-columns: 1fr 140px 140px 160px 90px;
  gap:12px; align-items:center;
  padding:14px 16px; border-bottom:1px solid var(--border);
}
.hist-row:last-child{ border-bottom:none; }
.hist-row .name{ font-weight:800; }
.hist-row .meta{ font-size:11.5px; color:var(--muted); }
.pill{ display:inline-block; padding:4px 10px; border-radius:999px; background:var(--surface-alt); font-size:11px; font-weight:700; }
.empty-state{ text-align:center; padding:50px 20px; color:var(--muted); }
.empty-state .big{ font-size:38px; margin-bottom:8px; }

.compare-grid{ display:grid; grid-template-columns:1fr 1fr; gap:16px; }
.compare-col .stat-line{ display:flex; justify-content:space-between; padding:6px 0; border-bottom:1px dashed var(--border); font-size:12.5px; }

/* =========================================================================
   DECK PREVIEW — vista oscura que replica el diseño del deck de referencia
   ========================================================================= */
.deck{
  background: var(--deck-bg);
  color: var(--deck-text);
  border-radius: var(--radius-xl);
  padding: 36px 40px;
  margin-bottom: 22px;
  position:relative;
  overflow:hidden;
  font-family:"Montserrat", sans-serif;
}
.deck-slide-tag{
  position:absolute; top:20px; right:26px;
  font-size:10.5px; color:var(--deck-muted); font-weight:700; letter-spacing:.08em;
}
.deck h2.deck-title{
  font-family:"Paytone One", "Montserrat", sans-serif;
  font-size:30px; color:var(--deck-accent);
  margin-bottom:6px; letter-spacing:.01em;
}
.deck .deck-sub{ color:var(--deck-muted); font-size:13px; max-width:640px; margin-bottom:20px; }

.deck-funnel{ display:flex; flex-direction:column; gap:14px; }
.deck-funnel-row{ display:grid; grid-template-columns:1fr 2fr 130px; gap:16px; align-items:center; }
.deck-funnel-label{ font-size:12.5px; font-weight:700; color:#fff; }
.deck-track{ height:16px; border-radius:999px; background:var(--deck-bg-alt); border:1px solid var(--deck-line); overflow:hidden; }
.deck-fill{ height:100%; background:var(--deck-accent); }
.deck-funnel-value{ font-family:"Fjalla One",sans-serif; font-size:18px; text-align:right; }
.deck-funnel-value small{ display:block; color:var(--deck-muted); font-size:10.5px; font-family:"Montserrat",sans-serif; font-weight:600; }
.deck-footnotes{ margin-top:18px; font-size:10.5px; color:var(--deck-muted); }
.deck-footnotes div{ margin-bottom:2px; }

.deck-persona-header{ display:grid; grid-template-columns: 200px 1fr; gap:26px; margin-bottom:22px; }
.deck-avatar{
  width:180px; height:180px; border-radius:20px;
  background: linear-gradient(160deg,#2a2a2a,#0d0d0d);
  display:flex; align-items:center; justify-content:center;
  font-family:"Paytone One",sans-serif; font-size:52px; color:var(--deck-accent);
  border:1px solid var(--deck-line);
}
.deck-quote{ font-style:italic; font-size:15px; color:#fff; margin-bottom:10px; line-height:1.4; }
.deck-name{ font-family:"Fjalla One",sans-serif; font-size:20px; letter-spacing:.02em; }
.deck-arch{ color:var(--deck-accent); font-weight:800; font-size:13px; margin-bottom:8px; }
.deck-desc{ color:var(--deck-muted); font-size:12.5px; max-width:520px; }

.deck-grid3{ display:grid; grid-template-columns:repeat(3,1fr); gap:22px; margin-top:8px; }
.deck-col h4{
  font-family:"Fjalla One",sans-serif; font-weight:400; letter-spacing:.03em;
  font-size:13px; color:var(--deck-accent); margin-bottom:10px; text-transform:uppercase;
}
.deck-stat{ margin-bottom:9px; }
.deck-stat .lbl{ font-size:11.5px; color:#fff; margin-bottom:3px; }
.deck-stat .bar{ height:6px; border-radius:999px; background:var(--deck-bg-alt); overflow:hidden; }
.deck-stat .bar i{ display:block; height:100%; background:var(--deck-accent); }
.deck-stat .pctnum{ font-size:10.5px; color:var(--deck-muted); float:right; }

.deck-demo{ display:flex; gap:26px; margin-bottom:6px; flex-wrap:wrap; }
.deck-donut-label{ font-size:11px; color:var(--deck-muted); text-transform:uppercase; letter-spacing:.05em; margin-bottom:6px; }
.deck-gender{ display:flex; gap:14px; align-items:center; }
.deck-gender .g{ text-align:center; }
.deck-gender .g b{ display:block; font-family:"Fjalla One",sans-serif; font-size:20px; }
.deck-cities{ flex:1; min-width:220px; }
.deck-city-row{ display:grid; grid-template-columns:90px 1fr 34px; align-items:center; gap:8px; margin-bottom:4px; }
.deck-city-row span:first-child{ font-size:11px; }
.deck-city-row span:last-child{ font-size:11px; color:var(--deck-muted); text-align:right; }

.deck-media-row{ display:flex; flex-wrap:wrap; gap:10px; margin-top:6px; }
.deck-media-chip{
  background:var(--deck-bg-alt); border:1px solid var(--deck-line);
  border-radius:12px; padding:10px 14px; min-width:88px;
}
.deck-media-chip .n{ font-family:"Fjalla One",sans-serif; color:var(--deck-accent); font-size:17px; }
.deck-media-chip .l{ font-size:10px; color:var(--deck-muted); }

.deck-journey-title{ display:flex; align-items:baseline; gap:10px; margin-bottom:18px; }
.deck-journey-title .who{ font-family:"Fjalla One",sans-serif; font-size:20px; }
.deck-journey-title .lbl{ color:var(--deck-accent); font-family:"Paytone One",sans-serif; font-size:22px; }
.journey-track{ display:grid; grid-template-columns:repeat(6,1fr); gap:10px; }
.journey-block{
  background:var(--deck-bg-alt); border:1px solid var(--deck-line); border-radius:14px;
  padding:12px; display:flex; flex-direction:column; gap:6px; min-height:230px;
}
.journey-block .time{ color:var(--deck-accent); font-family:"Fjalla One",sans-serif; font-size:12px; }
.journey-block .block-name{ font-size:10px; text-transform:uppercase; letter-spacing:.04em; color:var(--deck-muted); }
.journey-block .kv{ font-size:10px; line-height:1.35; }
.journey-block .kv b{ color:#fff; }
.journey-block .act{ margin-top:auto; font-size:9.5px; color:var(--deck-muted); border-top:1px solid var(--deck-line); padding-top:6px; }
.journey-block .act div{ margin-bottom:2px; }
@media (max-width:1100px){ .journey-track{ grid-template-columns:repeat(3,1fr); } }
@media (max-width:700px){ .journey-track{ grid-template-columns:repeat(2,1fr); } .deck-grid3{ grid-template-columns:1fr; } .deck-persona-header{ grid-template-columns:1fr; } }

.deck-toolbar{ display:flex; justify-content:flex-end; gap:8px; margin: -6px 0 14px; }
.deck-by{ position:absolute; bottom:16px; right:22px; font-size:10px; color:var(--deck-muted); font-weight:700; }

.ai-idea-list{ display:flex; flex-direction:column; gap:8px; margin-top:8px; }
.ai-idea{
  background:var(--deck-bg-alt); border:1px solid var(--deck-line); border-radius:12px;
  padding:12px 16px; cursor:pointer;
}
.ai-idea:hover{ border-color: var(--deck-accent); }
.ai-idea-head{ display:flex; align-items:center; gap:10px; }
.ai-idea-num{
  width:20px; height:20px; border-radius:999px; background:var(--deck-accent); color:#fff;
  font-size:11px; font-weight:800; display:flex; align-items:center; justify-content:center; flex-shrink:0;
}
.ai-idea-label{ flex:1; font-size:12.5px; font-weight:700; color:#fff; }
.ai-idea-caret{ color:var(--deck-accent); font-weight:800; font-size:15px; }
.ai-idea-detail{ margin:10px 0 2px 30px; font-size:11.5px; color:var(--deck-muted); line-height:1.5; }

/* modal */
.modal-backdrop{
  position:fixed; inset:0; background:rgba(10,15,12,.45);
  display:flex; align-items:center; justify-content:center; z-index:50; padding:20px;
}
.modal{
  background:#fff; border-radius:var(--radius-xl); padding:26px; max-width:520px; width:100%;
  box-shadow: var(--shadow-md);
}
.modal h3{ margin-bottom:10px; }
.modal p{ color:var(--muted); font-size:13px; margin-bottom:18px; }
.modal-actions{ display:flex; justify-content:flex-end; gap:10px; }

.toast{
  position:fixed; bottom:22px; right:22px; background:var(--navy); color:#fff;
  padding:12px 18px; border-radius:12px; font-size:13px; font-weight:600;
  box-shadow:var(--shadow-md); z-index:60;
}